You have a wide range of options to consider when you need custom printed labels. The best choice will depend a lot on the size and complexity of your project. If you have labels with special requirements, such as barcode labels, serialized labels, or GHS drum labels, your supplier options might narrow down a bit, but you may still be overwhelmed by the number of choices to consider. When comparing custom printed label suppliers it might be tempting to think price is the only difference that really matters. In reality, however, the old adage, ‘you get what you pay for’ is as true for labels as it is for any other product you buy. The bottom line is that a super low price could be something you end up paying a lot for down the road.
Your choice in a custom printed label supplier should include many considerations in addition to price. There are several factors that could cause you huge headaches or worse if the wrong choice is made. The following are some key considerations:
- Quality of materials/materials in stock – ask the supplier to provide you with samples so you can judge the look, feel, and quality of the materials; find out what they stock
- Ink, paper, and adhesive options – your supplier should be able to offer you a range of options so you can choose the best options for your project requirements
- Prepress services – a supplier who can assist you with the creation of custom artwork will save you time and trouble, often for less than hiring a separate designer
- Capacity and equipment – the more presses and staff the supplier has the more flexible and better able they will be to meet your needs
- Lead times & delivery – ask about lead times and delivery options; make sure the supplier will not hold up your productivity
- Customer service & support – having a supplier that offers you a high level of service and support is essential in critical supplier/buyer relationships
Are you in need of custom printed labels? Contact us to learn how Liberty Marking Systems can meet your needs. Learn more about the Liberty Marking Systems difference or read about our affordable custom printed labels.